5 Tips for Boosting Your Google Ranking
Every website owner’s goal is to get their site or store to the first page of Google search results. When you optimize your web pages, including your blog posts, you make your website more visible to people using search engines, such as Google, to find your business or service. You can boost your position on the search engine results page without spending a penny with a bit of time and strategy. Here are some helpful tips to improve your Google search ranking.
Write SEO-Friendly Content
Including high-quality content on your website is one of the best ways to increase traffic and boost your search ranking. Having informative, relevant content on your page is more important for search engine ranking than page experience. Make sure your content is free of errors, keyword-rich, optimized for mobile devices, addresses the specific needs of your target audience, and includes helpful links to additional content.
Use Internal Links
Ensuring your pages have the proper topic tags, are structured correctly, and include relevant keywords is one thing that helps for business. But linking each post to other pages on your site can significantly affect how search engines perceive your overall website.
Backlinks help your visitors navigate your website, and they help search engines understand what each page is about and how they are related. Look for places in your posts to link to other pages throughout your website.
Improve Page Speed
Load time is one of the critical website traits that both users and search engines use to rank the quality of a website, so it’s best to make sure your site is as fast as possible to improve your search rank and provide a good user experience. You should also continuously optimize the images on your website because the bigger they are in terms of file size, the longer it will take for them to load, thus slowing down your site even more.
Use Header Tags
Not only do header tags make your content more readable and easier to understand for people and search engines alike, but there is also a strong relationship between Google search ranking and using header tags in the body of your content. Header tags are also a great way to structure your content and emphasize key points.
Make Meta Descriptions Clickable
Each webpage has its own meta description that people can read in the search results. A meta description is a short blurb that appears under your page title in the search results, outlining what’s on your page and inviting readers to click on it. Be sure to keep your title tag and URL short. Then, write an attractive and informative to arouse the viewer’s curiosity.
Contact Adventure Web Interactive Today
For more tips on how to optimize your web content and drive more traffic to your website, follow our blog. Adventure Web Interactive offers expert marketing solutions, including blog and copywriting and social media management. Take the stress of planning, posting, and plotting off of your team and contact us online or by giving us a call at (410) 788-7007. To see more information about our team and services, follow us on Facebook, Twitter, YouTube, and LinkedIn.