3 Signs That It’s Time For a Website Redesign

If it’s been awhile since you redesigned your website, chances are it may already be a little outdated. While overhauling a website is no simple task, it’s also one that many companies do not do often enough. Your website may still look great, but that doesn’t mean that it’s performing as well as it could. In today’s blog, we offer some insight into how to know whether it’s time for your company to overhaul your website.

3 Signs That It’s Time For a Website Redesign

It’s not optimized for mobile

Consumers are increasingly attached to their phones and more and more people are using them to browse the web, get their daily news, and make purchases directly on their smartphones. While this presents a huge opportunity for businesses to connect with their customers in a new way, if your website isn’t mobile optimized, you’ll be missing out on this eager traffic. Sites that aren’t optimized for mobile will load slowly and graphics will be disjointed and out of place, which is a surefire way to turn away potential customers.

You’re not hitting your search engine ranking goals

While we’ve offered plenty of advice on how to increase your search engine rankings, none of these pointers will do much if your website is hurting your cause. If the content of your website isn’t optimized for search engines then you will always struggle to rank. Because the rules regarding SEO are constantly changing, it’s wise to do an annual test of your site to ensure that it is bringing in traffic. Need help with this? Adventure Web can suggest the changes your site needs to rank!

Visitors aren’t giving you a chance

If your analytics show that users are not staying on your site for very long, this is a surefire way to tell that they’re not happy with what they see. Warning signs include a high bounce rate and low number of pages visited and time spent on the site.

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