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3 Modern Web Design Elements Every Website Should Include

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Certain elements of web design can help you to explain your company, catch the reader’s eye, and overall improve the visitors’ experiences. But how do you choose which of these new and modern elements you want to include?

As new elements and styles of website design emerge every day, it can be difficult to keep up with the latest trends. While it isn’t essential to integrate each and every one of these trends into your company’s website, it can be helpful to include at least a few. Certain elements can help you to explain your company, catch the reader’s eye, and overall improve the visitors’ experiences. But how do you choose which of these new and modern elements you want to include? There are a few that really stand out in terms of improving the performance of your website. Let’s take a look!

3 Must-Have Elements of Every Modern Website

  • Large, unique typography and fonts

Choosing typography for your website plays a bigger role than you might think. It sends a message to consumers about what type of company you are. Are you fun or serious? Informational or functional? A unique font used throughout your website will help your customers immediately identify your brand, and they will learn to associate you with that particular typography. Make sure you choose a font that is supported by most browsers and computers!

  • Hamburger menus

We’re not talking about what you order on your trip to McDonald’s! A hamburger menu, or hidden menu, is a menu composed of three lines stacked on top of one another to look like hamburger patties. Rather than taking up a ton of space with a menu down the side or along the top of the screen, condense your menu into a hamburger menu! It provides your viewers with a clear path, rather than forcing them to find the way through a busy navigation menu. It also works well in responsive web design!

  • Background videos

Videos create the most visual interest out of any type of content on your website. They can tell a story and provide an interactive way to engage with your viewers rather than needing to add a large amount of content to explain your business. People don’t like to read giant walls of text – videos are effortless and require little to no work on your viewers’ behalf!

For further reading, please see this article from HubSpot.

Adventure Web Interactive

Adventure Web Interactive is a Baltimore web design company that can meet all your web design needs. Whether you are a small business trying to get off the ground or an established company who wants to boost their online presence, Adventure Web can help you with all of your web concerns. Contact us today at 410.788.7007 for a free consultation or to learn more!

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