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Top Social Media Trends for 2021

Social Media

As a business owner, you’ll want to ensure that your social media marketing approach is on par and keeping up with your clientele’s latest usage and behavioral trends.

At Adventure Web Interactive, our expert team of copywriters and social media managers have been keeping a close eye on up-and-coming social media trends for 2021. After an increase in internet usage due to stay-at-home orders and COVID-19, it’s more important than ever to have a digital platform that accurately conveys your brand. As a business owner, you’ll want to ensure that your digital marketing approach is on par and keeping up with your clientele’s latest usage and behavioral trends. Here are the top social media trends we’re predicting for 2021.

Social Media to Connect Brands with Clients

There will be a rise in companies using social media platforms to hold conversations with clients and form lasting connections. This will be an important year to implement Twitter, Facebook, Instagram, and weekly blogging into your digital marketing strategy for your company or small business. By creating space to connect with your customers on a digital level, you are investing in your brand’s potential longevity by reaching out to your customers at home. This solidifies the customer and brand connection whether they choose visit your business in person or online.

Digital Purchases on the Upswing

Many customers are opting to take their transactions online rather than heading to the store in a mask. We predict that there will be an uptick in digital purchases on numerous media platforms, especially with new features on Instagram that enable the transaction process to run smoothly. One of Instagram’s latest features allows brands to offer a “shopping” option to clients where customers can have ease of access to your latest products at their fingertips. Are you using your social media platforms to their fullest potential? Reach out to Adventure Web Interactive for a consultation today!

Contact Adventure Web Interactive Today

For more tips on how to optimize your web content and drive more traffic to your website, follow our blog. Adventure Web Interactive offers expert marketing solutions, including blog and copywriting and social media management. Take the stress of planning, posting, and plotting off of your team and contact us online or by giving us a call at (410) 788-7007. To see more information about our team and services, follow us on FacebookTwitterYouTube, and LinkedIn.

 

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